A unique seaweed extract manufactured by an Australian biotechnology company has been announced as the winner of the silver medal at the Green Cosmetic Ingredient Awards in Barcelona, Spain.
Developed by Hobart-based company, Marinova Pty Ltd, the concentrated seaweed extract has been shown to exhibit soothing, protective and anti-ageing properties. In human clinical trials the compound has been shown to not only reduce wrinkle depth and skin roughness, but also increase skin elasticity and moisture retention following UV exposure. Branded as Maritech® Reverse, this novel cosmetic ingredient has already been successfully commercialised in Australia. The award coincides with the European launch of Maritech® Reverse and paves the way for uptake by the large European-based cosmetic companies.
The Green Cosmetic Ingredient Awards are announced each year at the prestigious in-cosmetics exhibition. A gold, silver and bronze medal is awarded to a natural skincare ingredient that makes a significant environmental or social difference in the area of sustainability. In announcing the winner, the judges complimented Marinova on the level of scientific evidence supporting the efficacy of Maritech® Reverse, as well as the fact that this ingredient is derived exclusively from wild seaweed which has been harvested on an environmentally sustainable basis.
Marinova CEO, Mr Paul Garrott, described the award as a tremendous achievement and attributed the success to a significant and sustained investment in research and development. “Marinova spent nearly 5 years developing and testing this unique cosmetic ingredient. To have created – and now commercialised – a product that is as effective as it is natural is testament to the expertise of our scientists. More than ever, the global cosmetic industry is looking for effective natural ingredients; very few natural ingredients however, are backed by the same levels of science that support Maritech® Reverse.”
In explaining the significance of the award, Mr Garrott added, “This award further consolidates Australia’s reputation as a leader in the field of marine biotechnology.”
The in-cosmetics exhibition is the largest trade show for the cosmetics and skincare industries, servicing the US$454 billion global beauty sector. More than 700 exhibitors – and more than 7000 visitors – are expected to attend this week’s event in Barcelona.
The announcement of the award also coincides with the publication today of the research findings confirming the efficacy – in both clinical and in vitro studies – of the Maritech® Reverse seaweed extract.
These research findings have been published in the reputable international journal, Cosmetics. Entitled Topical Benefits of Two Fucoidan-Rich Extracts from Marine Macroalgae, this publication is available online at http://www.mdpi.com/2079-9284/2/2/66/.
Becher Townshend Font PR
