ABCs: Newspaper circulations quicken nosedive, compact can’t stop to rot for Fairfax
Newspaper print circulation maintained its steepening decline in the June quarter, with most mastheads either on or close to double digit declines as they continue to hemorrhage sales.
In the April to June quarter Audit Bureau of Circulations (ABC) figures released this morning there wasn’t one positive result on the print side for the major publishers, with Fairfax in particular taking another hammering, in what Fusion Media has described as “another really difficult and poor audit”.
In the metropolitan market it’s a case of more of the same as circulations continue to fall, with Fairfax’s big two The Sydney Morning Herald (-17% M-F) and The Age (-16.2% M-F) posting weighty declines. It doesn’t get any better for Fairfax in the weekend metro division, with the Sun-Herald handed the unfortunate tag of the steepest decline (-20.4%) of the mastheads audited, while the SMH weekend edition (-20.2%) fared little better …
From B&T, here:
http://www.bandt.com.au/news/media/abcs-newspaper-circulations-quicken-nosedive-compa#.Ug1wdDx5TmQ.email
Meanwhile, here’s the Unique Visitor stats from AW Stats for Tasmanian Times …
Jan 2013 47,012
Feb 2013 40,317
Mar 2013 42,168
Apr 2013 40,681
May 2013 52,679
Jun 2013 44,623
Jul 2013 45,562
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