Or Face Continued Boycott of Pura Brand

The Tasmanian Greens today called on the people of Tasmania to continue boycotting Pura Brand milk, and condemned the actions of National Foods which has abandoned negotiations with its dairy farmers’ collective bargaining group in favour of dividing the dairy farmers by attempting to negotiate with them on an individual basis.

Greens Primary Industries spokesperson Kim Booth MP said that the traditional farmer’s representative, the Tasmanian Farmers and Graziers Association (TFGA), has let down its dairy farmer members, and called on the TFGA to immediately retract its public support for National Foods’ latest, inadequate, price offer.

Mr Booth also said that this dispute has a human face and is currently driving Tasmanian dairy farmers into bankruptcy, family breakdown, and worse tragedies, as a direct result of National Foods paying less than the price of production for their milk.

“National Foods’ decision to try to divide Tasmanian dairy farmers is underhanded and the company should cease trying to pick-off individual farmers and instead return to the negotiating table with the collective bargaining group,” said Mr Booth.

“The TFGA decision to support National Foods is a betrayal of Tasmanian dairy farmers, and the TFGA must retract their support for a milk price offer from National Foods that is below the cost of production for our dairy farmers.”

“Tasmanian dairy farmers are being driven into bankruptcy, family breakdown and worse by this dispute, and their milk company and representative body need to realise that Tasmanians will continue to boycott the Pura Brand while National Foods’ continues to squeeze our dairy farmers dry.”

“Pura milk is the line that makes the most money for National. The rest of their milk is sold through home brand labels which is less profitable, so boycotting Pura is actually hitting National Foods in the hip pocket and increasing the pressure on them to pay a fair price to our hard working dairy farmers.”

“The Greens are calling on National Foods to return to the collective bargaining table and negotiate a fair price for milk that is above the cost of production, or else face a continued boycott of the Pura Brand,” said Mr Booth.
Kim Booth MP Greens Primary Industries spokesperson