HARTZ – THE ORIGINAL IS BACK

Iconic Tasmanian company Hartz Tasmanian Mineral Water, is returning to its natural origins with the reinstatement of the original branding and quality product line up the company first launched almost 20 years ago.

Packaged in its unique, original bottle, the new Hartz range delivers a collection of lightly carbonated mineral water subtly flavoured with a variety of natural flavours.

When making today’s announcement, Managing Director of Hartz, Mr Michael Cooper, said

“Hartz Tasmanian Lightly Carbonated Mineral Water is produced from one of the purest water sources in the world. Water from the remote wilderness of South West Tasmania contains the perfect natural balance of minerals and elements and it has a distinctive, fresh taste.”

Mr Cooper said the unspoiled wilderness and natural waterways of an island world famed for its pristine qualities was captured in every bottle of Hartz, saying

“Our product can be on retail shelves within 48 hours of being sourced from a natural spring”

The new Lightly Carbonated Mineral Water range from Hartz pays homage to the distillery’s natural surroundings, with the mineral waters infused with a variety of natural flavours, including lemon/lime, cranberry and raspberry, orchard peach and light bitters.

Hartz’s orginal, French-inspired bottle design (available in 275 mL and 750 mL sizes) has been reinvented to showcase their Lightly Carbonated Mineral Water collection. The streamlined, retro design embodies Hartz’s distinctive branding and the thick, soft-Georgian green glass which is 100% recyclable.

Mr Cooper explained the new range would be distributed nationally and internationally, and today stated

“All of us at Hartz are delighted to be re-launching what we firmly believe is the world’s finest mineral water. Hartz promises a unique, quality choice and our new positioning respect’s the brand’s proud origins whilst also making a strong statement about its future.”
Michael Cooper